Current 2024 Toyota Prius Prime Hatchback Special offers

2024 Toyota Prius Prime Hatchback

Starting at $34,070*

The standard features of the Toyota Prius Prime SE include 2.0L I-4 220hp hybrid gas engine, 2-speed CVTi-S CVT transmission with overdrive, 4-wheel anti-lock brakes (ABS), integrated navigation system, side seat mounted airbags, curtain 1st and 2nd row overhead airbags, rear side-impact airbag, airbag occupancy sensor, automatic air conditioning, 17" aluminum wheels, cruise control, Full-Speed Range Dynamic Radar Cruise Control (DRCC) adaptive, ABS and driveline traction control.

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Cash Offers

Qualify for $4,500 EV Tax Credit Lease Customer Cash on a new Prius Prime when you finance through Southeast Toyota Finance.

Manufacturer Offers

Qualify for $4,500 EV Tax Credit Lease Customer Cash on a new Prius Prime when you finance through Southeast Toyota Finance.
  • $4,500 cash back

Applies to select new 2024 Toyota Prius Prime.   See Trims

Disclaimer(s) :
  • Qualify for $4,500 TFS Lease Cash on a new 2024 Prius Prime Cash from Southeast Toyota Finance, on the lease of a new 2024 Prius Prime from participating dealer's stock and subject to vehicle availability. Must lease through your dealer and Southeast Toyota Finance to qualify for cash and cash must be applied as capitalized cost reduction on lease. There is no cash back option. Lease terms on approved credit. Not all customers qualify. Cannot be combined with SETF Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash, Lease Subvention Cash. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 03-31-2025. See your participating Toyota dealer for details.
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Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.

Manufacturer Offers

Current College Students and Recent College Graduates may be eligible for a $500 College Rebate.
  • $500 cash back

Applies to multiple models.   See Trims

Disclaimer(s) :
  • Qualify for $500 through the College Rebate Program on the finance or lease of a select new Toyota. College Rebate is available on all new and unlicensed 2022 4Runner, 2022 Avalon, 2022 Avalon Hybrid, 2022 C-HR, 2022 Camry, 2022 Camry Hybrid, 2022 Corolla, 2022 Corolla Cross, 2022 Corolla Hatchback, 2022 Corolla Hybrid, 2022 GR Supra, 2022 GR86, 2022 Highlander, 2022 Highlander Hybrid, 2022 Mirai, 2022 Prius, 2022 Prius Prime, 2022 RAV4, 2022 RAV4 Hybrid, 2022 RAV4 Prime, 2022 Sequoia, 2022 Sienna, 2022 Tacoma, 2022 Tundra, 2022 Tundra i-FORCE MAX, 2022 Venza, 2023 4Runner, 2023 Camry, 2023 Camry Hybrid, 2023 Corolla, 2023 Corolla Cross, 2023 Corolla Cross Hybrid, 2023 Corolla Hatchback, 2023 Corolla Hybrid, 2023 GR Corolla, 2023 GR Supra, 2023 GR86, 2023 Highlander, 2023 Highlander Hybrid, 2023 Mirai, 2023 Prius, 2023 Prius Prime, 2023 RAV4, 2023 RAV4 Hybrid, 2023 RAV4 Prime, 2023 Sequoia, 2023 Sienna, 2023 Tacoma, 2023 Toyota Crown, 2023 Tundra, 2023 Tundra i-FORCE MAX, 2023 Venza, 2023 bZ4X, 2024 4Runner, 2024 Camry, 2024 Camry Hybrid, 2024 Corolla, 2024 Corolla Cross, 2024 Corolla Cross Hybrid, 2024 Corolla Hatchback, 2024 Corolla Hybrid, 2024 GR Corolla, 2024 GR Supra, 2024 GR86, 2024 Grand Highlander, 2024 Grand Highlander Hybrid, 2024 Highlander, 2024 Highlander Hybrid, 2024 Land Cruiser, 2024 Mirai, 2024 Prius, 2024 Prius Prime, 2024 RAV4, 2024 RAV4 Hybrid, 2024 RAV4 Prime, 2024 Sequoia, 2024 Sienna, 2024 Tacoma, 2024 Tacoma i-FORCE MAX, 2024 Toyota Crown, 2024 Tundra, 2024 Tundra i-FORCE MAX, 2024 Venza, 2024 bZ4X, 2025 4Runner, 2025 Camry, 2025 Corolla, 2025 Corolla Cross, 2025 Corolla Cross Hybrid, 2025 Corolla Hatchback, 2025 Corolla Hybrid, 2025 GR Corolla, 2025 GR Supra, 2025 GR86, 2025 Grand Highlander, 2025 Grand Highlander Hybrid, 2025 Highlander, 2025 Highlander Hybrid, 2025 Land Cruiser, 2025 Prius, 2025 Prius Plug-in Hybrid, 2025 RAV4, 2025 RAV4 Hybrid, 2025 RAV4 Plug-in Hybrid, 2025 Sequoia, 2025 Sienna, 2025 Tacoma, 2025 Tacoma i-FORCE MAX, 2025 Toyota Crown, 2025 Toyota Crown Signia, 2025 Tundra, 2025 Tundra i-FORCE MAX, 2025 bZ4X. Subject to the foregoing limits and requirements below, the College Rebate Program is available upon credit approval from and execution of a finance or lease contract through Southeast Toyota Finance (SETF) at participating Toyota dealers. Not all applicants will qualify. To qualify for the College Rebate Program, customers must be currently enrolled in an eligible degree program from an eligible school (as defined below), or be a graduate from an eligible school and provide proof of graduation (showing a recent graduation within two calendar years from the date of signing your vehicle lease or finance contract) from one of the following eligible schools located in the 50 United States, Puerto Rico, or U.S. Virgin Islands: (a) an accredited four-year college, university or registered nursing program; OR (b) an accredited two-year college associate degree or an undergraduate academic degree as awarded by community colleges, junior colleges, technical colleges and universities; OR (c) an accredited graduate school. In all cases, the student will have two calendar years from receipt of their degree to take advantage of the program.. Must provide proof of qualification and complete the verification process at a participating Toyota dealer. Eligible customers must also meet credit approval requirements and furnish proof of present or future employment (which will begin within 120 days of credit approval) when submitting credit application. Customer must also be approved for credit by, and finance or lease the Vehicle through Southeast Toyota Finance (SETF) at participating Toyota dealers. During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. Rebate offered by Toyota Motor North America. Rebate will be applied on SETF lease agreements toward the amount due at lease signing or delivery or capitalized cost reduction or the down payment on SETF finance contracts. Limit one rebate per lease or finance transaction. Offer not combinable with the Military Rebate Program. Vehicle must be taken from dealer stock. Rebate valid on contracts executed between 03-04-2025 through 03-31-2025. College Rebate Programs are subject to change or termination at any time. Some restrictions apply. Programs are only available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the college rebate terms in your area. See dealer for details. Must pay sales tax. Void where prohibited by law. Not redeemable for cash.
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Eligible Customers for Military Rebate: Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.

Manufacturer Offers

Eligible Customers for Military Rebate: Active duty - A current active duty status in the U.S. Military (Air Force, Space Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve). Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard. Military Retiree - Regardless of retirement date. Honorably discharged veteran - U.S. Military veteran within two (2) year of honorable discharge. Household Family Member - Family members living with the eligible military personnel specified above. Gold Star Family Member - Family member of a fallen military hero. Verifiable proof of military status or active service is required to be presented to your Toyota dealer at the time of purchase or lease.
  • $500 cash back

Applies to multiple models.   See Trims

Disclaimer(s) :
  • Qualify for $500 through the Military Rebate Program on the finance or lease of a select new Toyota. $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new 2022 4Runner, 2022 Avalon, 2022 Avalon Hybrid, 2022 C-HR, 2022 Camry, 2022 Camry Hybrid, 2022 Corolla, 2022 Corolla Cross, 2022 Corolla Hatchback, 2022 Corolla Hybrid, 2022 GR Supra, 2022 GR86, 2022 Highlander, 2022 Highlander Hybrid, 2022 Mirai, 2022 Prius, 2022 Prius Prime, 2022 RAV4, 2022 RAV4 Hybrid, 2022 RAV4 Prime, 2022 Sequoia, 2022 Sienna, 2022 Tacoma, 2022 Tundra, 2022 Tundra i-FORCE MAX, 2022 Venza, 2023 4Runner, 2023 Camry, 2023 Camry Hybrid, 2023 Corolla, 2023 Corolla Cross, 2023 Corolla Cross Hybrid, 2023 Corolla Hatchback, 2023 Corolla Hybrid, 2023 GR Corolla, 2023 GR Supra, 2023 GR86, 2023 Highlander, 2023 Highlander Hybrid, 2023 Mirai, 2023 Prius, 2023 Prius Prime, 2023 RAV4, 2023 RAV4 Hybrid, 2023 RAV4 Prime, 2023 Sequoia, 2023 Sienna, 2023 Tacoma, 2023 Toyota Crown, 2023 Tundra, 2023 Tundra i-FORCE MAX, 2023 Venza, 2023 bZ4X, 2024 4Runner, 2024 Camry, 2024 Camry Hybrid, 2024 Corolla, 2024 Corolla Cross, 2024 Corolla Cross Hybrid, 2024 Corolla Hatchback, 2024 Corolla Hybrid, 2024 GR Corolla, 2024 GR Supra, 2024 GR86, 2024 Grand Highlander, 2024 Grand Highlander Hybrid, 2024 Highlander, 2024 Highlander Hybrid, 2024 Land Cruiser, 2024 Mirai, 2024 Prius, 2024 Prius Prime, 2024 RAV4, 2024 RAV4 Hybrid, 2024 RAV4 Prime, 2024 Sequoia, 2024 Sienna, 2024 Tacoma, 2024 Tacoma i-FORCE MAX, 2024 Toyota Crown, 2024 Tundra, 2024 Tundra i-FORCE MAX, 2024 Venza, 2024 bZ4X, 2025 4Runner, 2025 Camry, 2025 Corolla, 2025 Corolla Cross, 2025 Corolla Cross Hybrid, 2025 Corolla Hatchback, 2025 Corolla Hybrid, 2025 GR Corolla, 2025 GR Supra, 2025 GR86, 2025 Grand Highlander, 2025 Grand Highlander Hybrid, 2025 Highlander, 2025 Highlander Hybrid, 2025 Land Cruiser, 2025 Prius, 2025 Prius Plug-in Hybrid, 2025 RAV4, 2025 RAV4 Hybrid, 2025 RAV4 Plug-in Hybrid, 2025 Sequoia, 2025 Sienna, 2025 Tacoma, 2025 Tacoma i-FORCE MAX, 2025 Toyota Crown, 2025 Toyota Crown Signia, 2025 Tundra, 2025 Tundra i-FORCE MAX, 2025 bZ4X from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be $500 Military Rebate Program from Southeast Toyota Finance is available on the finance or lease of a new Toyota from participating dealer's stock and subject to vehicle availability. To qualify for the Military Rebate Program, customers must be (1) In current active duty status in the U.S. military Force, Army, Coast Guard, Marines, National Guard, Navy, Space Force and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a military veteran within two years of their discharge date; OR a household member of an eligible U.S. military personnel, including Gold Star family members; AND (2) provide verifiable proof of military status or active service; (3) receive a salary sufficient to cover ordinary living expenses and payment for your new vehicle; and (4) receive credit approval from and execute a finance or lease contract through a participating Toyota dealer and Southeast Toyota Finance (SETF). Non-transferable. Must finance or lease through your dealer and SETF to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in Florida, Georgia, North Carolina, South Carolina and Alabama regardless of buyer's residency; void where prohibited. See your participating Toyota dealer for details. Not redeemable for cash.. Non-transferable. Must finance or lease through your dealer and Southeast Toyota Finance to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with College, Down Payment Assistance, Trade-in Assistance. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Expires 03-31-2025. See your participating Toyota dealer for details. Not redeemable for cash.
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